Tuesday, May 10, 2011

Gaby: A Peak at Being a Paperly Consultant

One of Paperly's most successful Consultants on the West Coast is GabyL. Recently, I asked her to document her Paperly business, such as preparing for an event, presenting Paperly's products, and highlighting some of Paperly's best sellers. Below are a few of the videos Gaby shared with me.

A Totable Business
Two common complaints about running an at-home business are:
  1. Purchasing and storing bulky and expensive inventory.
  2. Lugging around that same bulky - and likely heavy - inventory from one party to the next.
Fortunately, Paperly requires neither. Instead, as Gaby's video below highlights, Paperly's products are personalized (and hence no pre-purchase of inventory) and nothing can be simpler and lighter to carry than loose samples of paper.

(By the way, I love the grand entrance of Gaby's son. It's a perfect example of how family-friendly an at-home Paperly business can be.)

Two Display Tables
One of the most common questions I receive from new Paperly Consultants is, "How should I set-up my display table?" Fortunately, Gaby does an amazing job of showcasing her samples in the two videos below.

You can see additional examples of display tables at the following Paperly blog entries:
Best Sellers
Lastly, I love that Gaby has taken the time to highlight her best selling products: beverage napkins, hard-sided coasters, wine tags and self-inking stamps. Listening to Gaby, I know why she's great at Paperly. She doesn't "sell" wine tags, as an example. Instead, she enables customers to make a logical choice: non-personalized and expensive wine bags versus personalized, adorable and cost-effective wine tags. Easy choice, right?!

Thank you, Gaby, for letting us peek into your Paperly business. If you live in Southern California, and you'd like to learn more about Paperly, you can connect with Gaby via her website: http://www.mypaperly.com/gaby.

As for the Flip video recorder? It's my turn! I plan to take it on my trip to Washington DC to meet with the thriving community of Paperly Consultants there.

Jay Rudman, CEO, Paperly

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